Will you own your home or will it own you?

We’re looking for Licensed Agents and Brokers who are ready to transition into what the Real Estate market will be, not what it has been. As interest rates rise, the housing market will cool and it will be more of a numbers game than the emotionally charged roller coaster it’s been. The best way to win the numbers game is to understand the numbers and one of the most important tools you’ll have to win at this game is product knowledge. The condition of a home and the potential it has to build value through renovation and addition will be paramount in the years to come.

We have yet to find a major player in the Real Estate industry that does anything to teach its partners about the products they deal with on a daily basis. We think this shows in the number of deals that have fall apart or are undersold because the Agent simply didn’t know enough about the property they’re dealing with to properly market it or avoid it all together. Our goal is to teach our Agents and Brokers everything they need to know about the average home so they can become experts about them.

But we’re also focused on where we think the market is going and in our mind, it’s towards Solar Viability. Solar is growing beyond a “green” technology and in parts of the country where rolling blackouts are becoming the norm, solar has proven to be a useful supplement to grid supplied electricity than it is a “going green” gimmick.

In today’s market, solar viability is a freebie but we don’t think that won’t always be the case. As demand for electricity grows, as the production of electricity using fossil fuels continues to decline and as our grid continues to deteriorate, having the ability to produce solar energy will be a useful, and valuable, quality to find in a home.

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